My Top Ten
1. Brief autobiography: how did you get to where you are?
2. What personal characteristics have contributed to your success?
3. Describe the personality of your agency.
4. What is the role of planning here?
5. What agencies/brands do you admire for their culture and ideas?
6. Wise words you’ve heard about advertising/planning.
7. What is the difference between advertising and marketing?
8. What websites do you check out every day?
9. What advice would you give someone trying to break-in to the industry?
10. Who would you recommend that I talk to about planning?
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