Thursday, July 23, 2009

Visual Thinking

We all get spam. But in the workplace, it's a different kind of spam - vendors hoping to prove their usefulness with the provision of information. Jen Spencer might have it right:

"We all know we are in the Information Age, constantly being bombarded through email (sometimes in the form of newsletters - ha!), tv, blogs, ads, marketing messages, and the list goes on and on. This barrage of information often leaves us in a continuous state of being overwhelmed, making it difficult to focus, see clarity, and find the mental space and time for innovation.

Check out Jessica Hagy's work at Indexed.

I happened upon the Visual Thinking Movement, through a local maven and crusader, Sunni Brown. Visual thinking ' the common phenomenon of thinking through visual processing using the part of the brain that is emotional and creative to organize information in an intuitive and simultaneous way.'

This method of working is being used by all levels of professionals to connect facts and insights with visual images and representations, allowing for a higher level of understanding and recall from the audience to which they are speaking. Graphic recorders and facilitators have shown their prowess at events like TED and SXSW Interactive.

Most of you work in creative environments and practice this work for your clients in one form or another. Images are powerful and words can create magic -- whether you are marketing a message, creating an ad, designing a logo, the details matter. And, too many details clutter.

Visual thinking marries creativity with your thought process. The emerging result can bring about a different cognition for yourself and others.

And, the great thing is: anyone can do it! You don't need to be an "artist" or "creative" to practice visual thinking and implement visual thinking skills in all aspects of your life. As Austin Kleon says, there are only 5 shapes (dot, line, circle, square, and triangle).

Check out Visual Notetaking 101 offered by VizThink

How can you use visual thinking?
1) To cut through the noise to hear the succinct points
2) Steal a creative moment in everyday meetings, conference calls, and presentations
3) Sell a complex or simple idea through to a client
4) Describe a process or desired outcome
5) Laying out a project and timeline
6) Understanding cogs in the wheel
7) Goal Setting
8) Self-Expression

Training offered through The Grove + VizThinkU
The Back of the Napkin: Solving Problems and Selling Ideas with Picutres
Ed Emberley's Drawing Book: Make a World
Handbook of Pictorial Symbols

Give a damn, get a lot. - by Jessica Hagy of Indexed (image above)

Lastly, if you would like to enhance and develop your skills and talent and achieve a higher level of leadership and satisfaction in the work you do, Jen Spencer Coaches is here to support you in your greatness.

My niche: Companies and individuals that provide creative services.
My clients: Men in their 30's and 40's going through transition and evolution AND driven women

Jen Spencer Coaches wants to hear more about you. To receive a complimentary consultation, email or call Jen.

Enjoy your brains (left and right)! And experience a wonderful summer..."

And that's Jen Spencer and her wonderful, unexpected Spam.

Hope you all enjoy thinking about Visual Thinking.
Have a creative day!

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